The Japanese government has announced an 1.1 billion yen project that will help pay the travel expenses of tourists interested in visiting the country. The program aims to foster a recovery of Japan's tourism industry, which has suffered as much as an 80% decline in some prefectures following the March earthquake and tsunami.
The Japanese Tourism Board will be taking applications online. Prospective travelers will be asked to submit an itinerary for their 2012 visit and blog or use social media to promote their experience. Approved travelers will have their return tickets paid for.