On February 11th Auto Salon Amlux Tokyo became (rough translated) "Amlux x iDOLM@STER Is this live!? Sunday Official Tour Edition" in a special iDOLM@STER collaboration. Attendees can test drive two decorated Toyota cars, while one additional car is show floor only.
Here's the the test-driveable Prius:
And here is the Ractis:
Finally, the WISH, not available to drive:
The iDOLM@STER characters Makoto Kikuchi and Yukiho Hagiwara were both announcers in the building and companions in the cars, singing and talking while you test drive. It costs 1000 yen (almost US $13) to cruise for up to 60 minutes.
Illustrations were based on the anime and iDOLM@STER Gravure 4 U versions of the characters so it's a little different from the videogame. A previous iDOLM@STER deco car event was held last October with just a Vitz available to drive.
This time there are some incentives to call all your friends down to the event. First, if total test drives reach 150 an original wallpaper present will be unveiled. For 250, a new deco car will be added to the line-up. At 400, an original thank you message will be posted. The event runs through March.
By the way, the rest of the cars' characteristics are being explained by live-size cut-outs of iDOLM@STER characters: