Ichiban Kuji (by Banpresto) is doing a special Natsume Yujin-Cho event, limited to bookstores only, starting at in June. What kind of merchandise will be available for people willing to try their luck for 500 yen (about US $6.32)? There are 9 different levels of prizes, with a total of 18 types, plus a special prize for someone who draws the last ticket in each store. Everyone wins in this kind of lottery, but not everyone gets the A prize...

It's a 40 cm (about 15 and 3/4 inches) Nyanko-sensei plushie!

B is a Seiji Matoba figure (the first time he's been up for Ichiban Kuji).

C is a pocket watch.

D is a blushy Takashi Natsume or Shūichi Natori plushie.

E is a comic case.

F is a face towel. There are two different possible designs.

G is one of four phone straps.

H is one of three types of book covers.

I is one of three glass designs.

The person who draws the last ticket at each participating store will receive a blushing Nyanko-Sensei plushie.

There is also a special "double chance" promo where 100 A level winners will receive a sleeping Nyanko-Sensei plushie.

More details on "Natsume Yujin-Cho Ichiban Kuji ~Bookstore Teasure Chest~" will appear in the July issue of LaLa, the magazine that serializes the Natsume Yujin-Cho manga by Yuki Midorikawa.

via Natalie