After a real teaser of a first anime preview, the hype machine behind the upcoming Sunrise (Gintama) adaptation of Yoshiaki Sukeno's Binbō-gami light novels is back with a much more robust version. See the war between preternaturally lucky Ichiko Sakura (voiced by Kana Hanazawa - Mayuri Shiina from Steins;Gate, Nadeko Sengoku from Bake/Nisemonogatari) and the titular God of Poverty, Momiji (voiced by Yumi Uchiyama) below.
The show kicks off on July 4th.
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Scott Green is editor and reporter for anime and manga at geek entertainment site Ain't It Cool News. Follow him on Twitter at @aicnanime.