Evangelion x Schick Presents Mid-Life Crisis Gendo

2013 iteration of the co-promotion campaign kicks off April 25th

The Evangelion x Schick Razor campaign has returned for 2013. Resuming this month, Phase One of the '13 collaboration had been teased with a spiky haired silhouette. While products and accompanying site don't really launch until April 25th, an early look at the store displays reveal that the mystery figure is the "refreshed" Gendo Ikari...which look a look the like the character in the midst of a mid-life crisis.

 

The special promo goods for this iteration of the campaign include character earphone jack plugs.

 

 

 

via @eva_fan

 

 

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Scott Green is editor and reporter for anime and manga at geek entertainment site Ain't It Cool News. Follow him on Twitter at @aicnanime.

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