VIDEO: "Invader Invader", the New PV from Kyary Pamyu Pamyu

Single goes on sale 5/15

Japan’s colorful and crazy kawaii ambassador Kyary Pamyu Pamyu has a new single and a new music video in the form of “Invader Invader”. The song doubles as the commercial jingle for Kyary’s recent ads for GU and the single goes on sale on June 15.

 

 

My take: Kyary’s previous song, “Ninja ri Ban Ban”, was one of her best tunes and videos ever and thus, a hard act to follow. So instead of going overboard on the CGI effects and costume changes, “Invader Invader” scales things back a bit for something that’s more head on, like Kyary’s high energy live performances. As usual, there’s incredible backup dancing and tiny details galore. Not a breakthrough, but not a bad placeholder either... I suspect some of you will be hopping up and down practicing those Invader dance moves in the mirror just the same.

 

BONUS: Sleeve art for the "Invader Invader" CD single

 

 

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Patrick Macias is editor in chief of Crunchyroll News. He also runs the Japanese Fashion Inferno tumblr blog. Follow him on twitter at @Patrick_Macias.

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