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Post Reply Why Good Anime Is Hard To Make
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Posted 9/3/15
a certain Deity would like to tell you all that you need to watch more anime.
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26 / M / Ontario, Canada
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Posted 9/3/15

ayaundwolf wrote:



    I specified the west. It is no secret that here many English production companies have shut down. Apparently over the last two consecutive years, there has been a substantial rise in anime / manga sales, even in North America. A lot of people are crediting Attack on Titan for 2014's numbers, so yes, you're right, there was in increase in sales globally. Do I still think that the future of anime in North America is grim at best? Probably. The industry is changing, not to say that we don't hope for the best. You might find these interesting:

    http://ajw.asahi.com/article/cool_japan/anime_news/AJ201504220032

    http://kotaku.com/evangelion-creator-predicts-the-death-of-anime-1706738732


Why do you insist on not using the normal text color?
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25 / F / US
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Posted 9/4/15 , edited 9/4/15


    If it bothers you, don't bother talking to me.
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Posted 9/4/15
A single anime episode costs about US$100,000-300,000 per episode (see here : http://www.animenewsnetwork.com/feature/2012-03-05 )

For comparison an American prime-time TV show can cost well into the millions, so anime is still cheap but a 13 episodes show costs 1.5 to 4 million bucks. Considering the working conditions, a Japanese studio needs 9-10 months to produce a 13 episodes show. If you consider the staff involved : animators, producers, director, writer, support staff, IT, marketing, you can expect the equivalent of a team of 15 people full time to work on the show (minimum). Now you need to have something like 20% profit margin, that's 400.000 bucks, then you have to pay taxes and charges which are around 40% at best, so 800.000 bucks. You then have 1.200.000 bucks of net salary for 15 people for 10 months = 8.000 bucks per month in average...

The prime clients of anime studio work is Japanese TV distributors who are funded by advertising (DVDs are making the 20% profit, after it has reached the expected minimum sales threshold). Do you think Japanese companies will agree to double their advertising budget so that the anime industry (which represent 7% of Japanese film market) will do better and pay decent wages ? when themselves face a recession ?

My 2 cents...
The Wise Wizard
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Posted 9/5/15

Virsizion wrote:

Why do you insist on not using the normal text color?

Some people like to do that to make their messages stand out. At least it isn't as bad as the pink text I recall one user utilizing (which was nearly unreadable).




Shadmad wrote:

A single anime episode costs about US$100,000-300,000 per episode (see here : http://www.animenewsnetwork.com/feature/2012-03-05 )

For comparison an American prime-time TV show can cost well into the millions, so anime is still cheap but a 13 episodes show costs 1.5 to 4 million bucks. Considering the working conditions, a Japanese studio needs 9-10 months to produce a 13 episodes show. If you consider the staff involved : animators, producers, director, writer, support staff, IT, marketing, you can expect the equivalent of a team of 15 people full time to work on the show (minimum). Now you need to have something like 20% profit margin, that's 400.000 bucks, then you have to pay taxes and charges which are around 40% at best, so 800.000 bucks. You then have 1.200.000 bucks of net salary for 15 people for 10 months = 8.000 bucks per month in average...

I'm curious why you are adding those costs on top of the stated cost of production, which is definitely supposed to include items such as salary costs for the production staff.

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Posted 9/5/15
I was not adding those costs. I was taking a 2 million budget and then subtracting the margin and taxes to see how much was left to pay actual net salaries. Because when you hear 2 million you think there is a lot of money, but when you do the math the average salary for a 15 people team for 10 months is just low...
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37 / M / UK
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Posted 9/5/15
I kind of get annoyed by videos like that . Because the premise is usually that Ghost in the Shell and Cowboy Bebop were "good" and now there's a moe conspiracy to suppress animes like them. Certainly the specific examples of "bad" anime he used like Hanayamata and Invaders of the Rokjujyoma, I actually quite enjoyed.

Usually it's conveniently ignored that shows like Psycho Pass, Gangsta etc were made.

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28 / M / NY
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Posted 9/5/15
Ecchi and fanservice is what sells and why anime companies can take risks on other types of shows.
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25 / M / Inside Lorreen's...
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Posted 9/5/15
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19 / M / My Chair, OH
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Posted 9/5/15
There is no bad anime. Only varying degrees of hype.
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27 / M / USA
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Posted 9/5/15 , edited 9/5/15

Grauger wrote:

There is no bad anime. Only varying degrees of hype.

SHARE MY TRAUMA YE OF LITTLE FAITH IN HUMANITY'S CAPACITY FOR TOTAL ABJECT FAILURE.

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Posted 9/5/15 , edited 9/5/15

KarenAraragi wrote:


The anime industry is not dying. The anime industry valued when up 10 percent last year.


Total market value for Japan, overseas estimated at 1.63 trillion yen
The Association of Japanese Animations (AJA) released details from its "Anime Industry Report 2015," which examines industry trends from 2014, on Tuesday.

According to the report, the total market value of the anime industry in 2014 was 1.63 trillion yen (about US$13.5 billion), up about 10% from 2013's 1.49 trillion yen (about US$12.4 billion).

The AJA attributes part of this success to merchandise and the sale of streaming rights in China. Last year, the report noted an increase the number of anime exhibits and events, such as anime song concerts and musicals.

The Animation Market Analysis Project of Japan's Media Development Research Institute (MDRI) released a report on Japan's domestic animation market earlier this year. The report estimated a record high for the sale of domestic and foreign animation within Japan in 2013.


http://www.animenewsnetwork.com/news/2015-08-25/report-anime-industry-up-10-percent-in-2014/.92114


^ Thank you for this.


ayaundwolf wrote:


Do I still think that the future of anime in North America is grim at best? Probably.


I'm sorry, but I'd have to beg to differ on this claim. The anime market isn't dying in the west, I'd say it's growing and evolving into something we haven't seen in the past. The west is completely reliant on online streaming and in this day in age we are lucky that we have Funimation and Crunchyroll for legal outlets which is awesome. The fact that Funimation and Crunchyroll have been a rise of late, shows that they are making a big difference for us in the west.

Let me show you some numbers and articles:

Crunchyroll has generates a fair amount of money for publishers/studios, otherwise they would not work with CR
http://www.animenewsnetwork.com/daily-briefs/2014-11-23/crunchyroll-streaming-service-has-400000-paid-subscribers-listed/.81360
http://otakujournalist.com/where-your-crunchyroll-dollars-really-go-an-interview-with-the-ceo/

Funimation of course has had a lot of success with its movie releases and teamed up with NBCU for physical releases (which may mean even cheaper BD prices):
http://www.crunchyroll.com/anime-news/2015/08/09/dragon-ball-z-resurrection-f-breaks-box-office-records-in-limited-engagement
http://www.crunchyroll.com/anime-news/2015/06/23/funimation-entertainment-and-universal-pictures-home-entertainment-sign-distribution-deal

I cannot for the life of me find how many paid subscribers Funimation has, but they've expanded their business model in general with broadcast dubs, planning to go global, new subscription options, being more aggressive on obtaining simulcasts,teaming up with NBCU, etc. If they were really hurting, I don't think they'd do any of that. Also Funimation has the best prices of any of the western BD distributors.

The western anime community pays and watches differently than Japan and I don't think that it's worse because we do it that way, it's just different. We are still supporting the anime industry and CR/Funi will keep on getting bigger and better. For us anime fans in the west, it makes zero sense to pay $60 for a BD that contains 5-6 episodes, that is just insane in my opinion. It should be $60 for a whole two cour show. This is why online streaming makes way more sense for us.

You even see Apple make their own subscription based music service, like Spotify, where you can have unlimited music for a certain price a month. Westerns are moving from physical to digital and that's why subscription based services like CR and Funi are the future for us. Again, I wouldn't say it's worse, but it's alternative route to support the industry.

I can't buy every song I like and I can't buy every anime I like, but I can certainly pay a subscription that gives a little money to each on top thousands of other subscribers doing the same thing.



bobland wrote:


Kanino26 wrote:

People only have themselves to blame with what they watch, stop watching bad anime :)


What is bad anime?


I want to know that too.
Le_Dom 
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24 / M / Montreal
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Posted 9/5/15
I second what Loomy said.

I'd go as far as to say that being an anime fan in NA is easier than being one in Japan.

It's much more accessible if you want to watch legally, and a whole lot cheaper if you wanna buy! For about 100$, I got all of Fullmetal Alchemist Brotherhood on Blu-Ray; over 60 episodes for approximately twice the cost of four episodes for japanese home video. Heck, the reason why Funimation isn't releasing One Piece seasons in blu-ray is because Toei is terrified of reverse imports.

But unfortunately, despite how good we have it here, people still think anime is expensive and stick to torrent or www.unlicensedstreamingwebsite.com. The West could boost sales a lot if it wasn't for that.
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Posted 9/5/15 , edited 9/5/15
For the record anime in Japan do get much cheaper box sets (like we do) after the initial release run, which is more aimed at rental stores and any especially diehard fans. Although it's also true that consumerism in Japan definitely has a "vote with your wallet" vibe that means people do buy those really expensive releases and limited/collectors editions.

But you're not stuck paying $60 for 2-3 episodes forever, that's just the initial marketing blitz.

At least insofar as I am aware.
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Posted 9/6/15

ayaundwolf wrote:



    If it bothers you, don't bother talking to me.


You don't have to be so rude about it. I meant nothing rude by it. It's just not something I'm use to as I come from another anime related forum and that's frowned upon. My apologies.
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