Post Reply Price of CR premium for international viewers
17 cr points
Send Message: Send PM GB Post
28
Offline
Posted 6/13/17 , edited 6/13/17
Hello CR members and staff,

I have a suggestion. Given that a lot of your content is seemingly now coming from funimation....and international viewers cant access funimation licensed content (its only for canada and us) and i dont see funimation as having international ambitions...

Then should international CR premium viewers really be paying the same price as canadians/us premium CR viewers. Given international viewers have so much less content?

I would suggest you charge the international viewers less for the premium.....or even better find a way to get funimation to license the content internationally...we are willing to get our anime fix legally. But all this partial licensing stuff seems to be getting in the way and probably just ends up forcing people to watch anime illegally.

Regards,

Huknown
108371 cr points
Send Message: Send PM GB Post
57 / M / U.S.A. (mid-south)
Offline
Posted 6/13/17 , edited 6/13/17

Huknown wrote:

I have a suggestion. Given that a lot of your content is seemingly now coming from funimation....and international viewers cant access funimation licensed content (its only for canada and us) and i dont see funimation as having international ambitions...

Funimation opened a service for the UK & Ireland some time ago, and some of the titles added have been available to those countries, as well as some to the Nordic countries and/or South Africa. A rare few have also been available to Australia and New Zealand (where Funimation more recently expanded), although many existing titles had already been sub-licensed to content providers there.

Streaming services (not just CR) charge for access to streaming, not based on the size of the library one can access. If they charged based on the former, our subscription price would have been steadily increasing since 2009.
17 cr points
Send Message: Send PM GB Post
28
Offline
Posted 6/15/17 , edited 6/15/17
"If they charged based on the former, our subscription price would have been steadily increasing since 2009." Nice rebuttal and i have no reply to that. Guess i will just have to accept lesser treatment for now due to market dynamics(im guessing this is one of the reasons funimation hasn't licensed its content in some courntries...its just not a profitable enough model maybe). Thanks for the reply though. Didn't think i would get one.
Der Zoodirektor
26634 cr points
Send Message: Send PM GB Post
36 / M / Germany
Offline
Posted 6/15/17 , edited 6/16/17

Huknown wrote:

"If they charged based on the former, our subscription price would have been steadily increasing since 2009." Nice rebuttal and i have no reply to that. Guess i will just have to accept lesser treatment for now due to market dynamics(im guessing this is one of the reasons funimation hasn't licensed its content in some courntries...its just not a profitable enough model maybe). Thanks for the reply though. Didn't think i would get one.


We are actually adding content for all regions every new season, vastly expanding the number of titles available everywhere. At the same time the prices are stable and not rising, despite more content being added.
The addition of catalog in other regions requires local publishers in those regions to be willing to sublicense to Crunchyroll. However those local publishers often have their own streaming services or preferred partners they share with on priority. This makes catalog acquisition a complex procedure in those regions.
17 cr points
Send Message: Send PM GB Post
28
Offline
Posted 6/16/17 , edited 6/16/17
Understood. So wait, how does the licensing work exactly. Lets say if for example Funimation has licensed something like My Hero Academia for US, Canada and UK. Does that mean CR can go and get the license for regions in which Funimation hasn't got the license so that it can stream internationally except for those three countries? (Im not sure of the viewership demographic by country in CR so can't guess if this would still make CR money) Or is it that Funimation gets the global license but decides to distribute and allow its content in only a few countries?

108371 cr points
Send Message: Send PM GB Post
57 / M / U.S.A. (mid-south)
Offline
Posted 6/16/17 , edited 6/17/17

Huknown wrote:

Understood. So wait, how does the licensing work exactly. Lets say if for example Funimation has licensed something like My Hero Academia for US, Canada and UK. Does that mean CR can go and get the license for regions in which Funimation hasn't got the license so that it can stream internationally except for those three countries? (Im not sure of the viewership demographic by country in CR so can't guess if this would still make CR money) Or is it that Funimation gets the global license but decides to distribute and allow its content in only a few countries?

While back before the partnership with Funimation CR did precisely that (although often still without English language rights) with a few titles, more often than not, that approach isn't economically viable or runs into other issues. The number of times CR has done this (at least that I'm aware of) could probably be counted on two hands.

Technical point: Both MHA series are available in the following countries, not just the 3 you mentioned:

US, Canada, United Kingdom, Ireland, Australia, New Zealand, South Africa, Denmark, Iceland, Norway, Sweden.


Der Zoodirektor
26634 cr points
Send Message: Send PM GB Post
36 / M / Germany
Offline
Posted 6/17/17 , edited 6/17/17

Huknown wrote:

Understood. So wait, how does the licensing work exactly. Lets say if for example Funimation has licensed something like My Hero Academia for US, Canada and UK. Does that mean CR can go and get the license for regions in which Funimation hasn't got the license so that it can stream internationally except for those three countries? (Im not sure of the viewership demographic by country in CR so can't guess if this would still make CR money) Or is it that Funimation gets the global license but decides to distribute and allow its content in only a few countries?



It's possible in theory, but in most cases the very popular titles will be licensed by local disc publisher, who - beyond streaming - can guarantee a disc release. In case of AoT or MHA, the parties who already had the rights for the respective first seasons obviously got the second seasons as well. Licensing outside of the major regions for very small countries is financially not viable, as the number of customers in any of these regions is very small. E.g. the licensing costs are NOT 10% of the fee of the US costs for a region 10% the size of the US market - they are much higher.
17 cr points
Send Message: Send PM GB Post
28
Offline
Posted 6/18/17 , edited 6/18/17

shinryou wrote:

It's possible in theory, but in most cases the very popular titles will be licensed by local disc publisher, who - beyond streaming - can guarantee a disc release. In case of AoT or MHA, the parties who already had the rights for the respective first seasons obviously got the second seasons as well. Licensing outside of the major regions for very small countries is financially not viable, as the number of customers in any of these regions is very small. E.g. the licensing costs are NOT 10% of the fee of the US costs for a region 10% the size of the US market - they are much higher.


Shame really, makes no sense to charge someone an astronomical licensing fee knowing full well its not profitable for them. But thats the root of the problem it seems. Maybe the model is what needs to change. Whereby the licensing is sold at a price that is proportional to demand for the show in the region.

But then again, i see how this could be an issue to the licensing party(imagine a region only has one user)....but is it better than now where the user has no option but to illegally stream the anime meaning the licensing party gets nothing at all.

This is indeed a complex matter. Anyway, thanks for the feedback and all the clarification. I opted to just not watch MHA and AoT for now since i actually have no viable, economical legal means to do so (Im not entirely sure if there is any local disc publisher licensing anime here...demand is still way too small). Plenty of other anime on this site to keep going. Will give it at least one more season before i decide whether its worth going premium. Will have to see how many stellar shows i get each season in my region.
You must be logged in to post.