The Miss Hong Kong Pageant (traditional Chinese: 香港小姐競選), or MSHK (港姐) for short, is a beauty pageant organized by the leading Hong Kong television station, Television Broadcasts (TVB).

All participants must have a valid Hong Kong identity card or must be born in Hong Kong (with a valid birth certificate). While there has been other Miss Hong Kong pageants in prior years producing notable titleholders such as Judy Dann (1951), Virginia June Lee (1953), Michele Mok (1958), Laura da Costa (1967) and Mabel Hawkett (1970), the current annual TVB pageant began in 1973. Apart from the top prize winner, first runner-up and second runner-up prizes, the pageant also has other consolation prizes that vary slightly from year to year. Many Miss Hong Kong contestants have gone on to have movie careers as it is quite typical for the top contestants to garner television contracts from TVB.

(source from wikipedia)