His real name is Shōtarō. He keeps it hidden because he finds it as a very old and traditional name. He is a typical stuck-up star, and is also very ruthless. Shō had no qualms about tricking Kyoko into going with him to Tokyo so she could be a free servant for him. He also had even less qualms about being extremely cruel to her when she discovered this. Shō eventually figured out that Kyoko was in L.M.E., and was surprised to see her transformation. It is also revealed that he has more feelings for her than he originally thought, though most of these lean toward a general possessiveness for Kyoko, who had been his constant companion and servant since childhood.