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Lotte no Omocha! (ロッテのおもちゃ!, Rotte no Omocha!?, "Lotte's Toy!") is a Japanese manga series written and illustrated by Yui Haga about Naoya, a man brought to a magical world as a candidate for the Princess Astarotte's harem. Lotte no Omocha! began its serialization run in the July 2007 issue of Dengeki Maoh and later republished in collected volumes by ASCII Media Works. In 2011, the manga series was adapted into an anime television series under the title of Astarotte no Omocha! (アスタロッテのおもちゃ!?, "Astarotte's Toy!"), produced by Diomedea under the direction of Fumitoshi Oizaki which began its broadcast run in April 2011.

In the medieval fantasy world of Álfheimr, succubus princess Astarotte Ygvar, the first princess of the kingdom of Ygvarland (ユグヴァルランド, Yuguvarurando?), has just reached the age of 10. For the coming years of a young succubus' life, it is necessary for them to have a male harem. In order to maintain their body and preserve their beautiful appearance, they must consume a substance only found on males. This substance is a liquid called Sauzfryma, better known as semen. The princess, however, bears a great dislike against men, and only agrees to create a harem if a human male is to join, as human males are said to be impossible to find. However, her followers are somehow able to find a human male named Naoya Tohara who, along with his daughter Asuha, is brought to the demon world to be part of Astarotte's harem.

The original manga by Yui Haga began serialization in Dengeki Maoh magazine from July 2007.

An anime adaptation under the title Astarotte no Omoccha began airing on Chiba TV and tvk on April 10, 2011, with subsequent broadcasts on Sun Television, TV Saitama, Tokyo MX, KBS Kyoto, TV Aichi, Nico Nico Channel, Bandai Channel, and AT-X. Produced by Diomedia, the series is directed by Fumitoshi Oizaki, series composition by Deko Akao, music by Twinpower, character design by Mai Otsuka, and produced by Gorō Shinjuku, Jun Fukuda, Naoki Iijima, Takashi Kikuya and Tatsuya Ishiguro, respectively. The opening theme is "Tenshi no CLOVER" (天使のCLOVER?) by Aimi, and the ending theme is "Manatsu no Photograph" (真夏のフォトグラフ?) by azusa.

Source: Wikipedia
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