Noticing your Sword Art Online merchandise collection is looking a little threadbare? Animate Akihabara seeks to change all that, by opening up a limited-time Sword Art Online Only Shop. There, on the Basement 1 floor of Animate Akihabara, you’ll find a plethora of Sword Art Online merchandise and a special exhibit. Hit the jump for more!
Animate’s latest merchandising campaign revolves around Brothers Conflict, and right now the retailer is handing out special Halloween coasters featuring the pretty boys of Brothers Conflict posing as spooky mummies, cats, and with adorable pumpkin regalia. Hit the jump for more!
Are you on Team Red or Team Blue? Either way, you will be happy with the new hug pillow to be added to the list of K Anime merchandise because it feature both kings back to back, the Blue King, Reiji Munakata in a sexy sleeping kimono and the Red King, Mikoto Suo in wooden handcuffs. Movic and Animate Japan have opened pre-orders of the item to be shipped in May. See the image after the jump!
With so much material gratification offered to today's anime fans, growing collections and storage space is always a concern for collectors. Especially in a country where the available space is so limited, space issues are serious business and Animate Japan has started a new storage and organization service for anime merchandise collectors in Japan on November 20th. More after the jump!
Adorable Pokémon, Eevee is featured on a new upcoming silver ring! The ring isn't costume jewelry, either and it's sure to impress Pokémon-loving grown-ups and it has the the price tag to prove it. The pre-order for the Silver 925 ring with Eevee is now open at selected places including Animate Japan. See the image after the jump!
Animate Japan and Gamers Japan will start selling the highly anticipated Free! Anikuji prize drawing lottery figures from December 14th at their stores and the final line-up of prizes were revealed at Animate Girls Festival 2013. The big surprise was the Last Anikuji Prize with the cutest behind on display at the event! See the images after the jump!
So we thought it's about time that Free! merchandise makers ran out of ideas for rubber straps because there are already multiple versions of them in many styles and the latest strap series may be the cutest one released yet! See them after the jump!
A lot of female otaku are expected to be in Ikebukuro this weekend in Japan to attend Animate Girls Festival (AGF) 2013, where many companies release AGF exclusive merchandise and Free! is no exception with a new photo set. Take a look after the jump!
The beautiful town of Iwami in Tottori prefecture, which is known as the location of summer swimming anime Free!, will host a cosplay event / day tour on November 17th, which is the birthday of one of the most popular characters from the anime, Tachibana Makoto. Plus, teaser images of upcoming deformed figures and official fan book and a new magazine cover featuring fashionable Free! boys after the jump!
Animate Japan will have a Free! in-store screening event at their Ikebukuro and Osaka Nohinbashi locations and the online poll to decide which episodes to be shown at the event was recently closed with the results completed. Over 1000 votes were collected on the Animate page for the episodes fans would like to see again. See the results after the jump!
The Animate Cafe has announced their collaboration event for their Animate Cafe Caravan food truck with hit swimming anime Free! right after the end of TV series. The cafe has finally posted the special menu on their site for the cafe's October 17th opening date. The menu includes a special drink for each of the 5 boys and one special Mackerel Pineapple drink. See the images after the jump!
Artist management company Shining Office, the agency where the idols from multi-media otome franchise Uta No Prince Sama are managed have started an airline in Shining Airline and the image of the idols in pilot suits has been released. The new theme has been introduced for a new line of character merchandise that will be available at the Animate Girls Festival in November. See the stunning pilots and some items from the event after the jump!
Animate Online is currently holding a contest to see how the Free! merchandise section is decorated at each location of Animate in Japan. Each location shows uniqueness in their displays, whether pushing a certain character or motif from the anime to make their presence known in the store. See some samples after the jump!
Animate Japan will host another Kuroko's Basketball promotion at the end of summer before the second season of the anime begins airing and posted the images of special late-summer greeting cards by the characters that will be distributed to customers with the purchase of KuroBasu merchandise during the promotion. See the cooling images after the jump!
The Akihabara town in Tokyo is one of the most crowded tourist attractions during Golden Week. Many otaku-oriented shops in the area are now offering special events and campaigns. Check the photo report of Animate's "Only Shop" section featuring A Certain Scientific Railgun S at its Akihabara store after the jump!