The grand opening of the Animate Bangkok retail store on the 7th floor of the MBK shopping center in Bangkok, Thailand, drew some 6000 visitors on February 06, 2016, far exceeding the initial expectations of the Japan Manga Alliance, the store's sponsors. Hit the jump to learn more.
With the partnership with Warner Bros. Consumer Products, Animate has started offering original items featuring the mini version characters from J. K. Rowling's internationally popular Harry Potter series. Its online stores now accepting orders for 12 types of clear files. Check the details after the jump.
SuperGroupies, a Japanese online store owned by Animate and Aniware, has started exclusively accepting pre-orders for wristwatches inspired by the four characters from the Blood Blockade Battlefront anime series: Leonardo Watch, Klaus V Reinherz, Zapp Renfro, and Steven A. Starphase. Check the details after the jump.
The Japan Manga Alliance, a group composed of 4 major manga publishers and the Animate retail chain, has announced plans to expand into overseas markets beginning in Thailand. Hit the jump to learn more.
Animate has listed various items featuring Hestia, the main heroine of the Is It Wrong to Try to Pick Up Girls in a Dungeon? anime series, for summer releases. The TV anime was aired as one of the 10th anniversary projects for GA Bunko from April to June this year. Check the latest Hestia items after the jump.
A clever promotional collaboration has transformed 2 Animate retail stores into "Anumate" locations straight out of Himouto! Umaru-chan. Hit the jump to learn more.
Noticing your Sword Art Online merchandise collection is looking a little threadbare? Animate Akihabara seeks to change all that, by opening up a limited-time Sword Art Online Only Shop. There, on the Basement 1 floor of Animate Akihabara, you’ll find a plethora of Sword Art Online merchandise and a special exhibit. Hit the jump for more!
Animate’s latest merchandising campaign revolves around Brothers Conflict, and right now the retailer is handing out special Halloween coasters featuring the pretty boys of Brothers Conflict posing as spooky mummies, cats, and with adorable pumpkin regalia. Hit the jump for more!
Are you on Team Red or Team Blue? Either way, you will be happy with the new hug pillow to be added to the list of K Anime merchandise because it feature both kings back to back, the Blue King, Reiji Munakata in a sexy sleeping kimono and the Red King, Mikoto Suo in wooden handcuffs. Movic and Animate Japan have opened pre-orders of the item to be shipped in May. See the image after the jump!
With so much material gratification offered to today's anime fans, growing collections and storage space is always a concern for collectors. Especially in a country where the available space is so limited, space issues are serious business and Animate Japan has started a new storage and organization service for anime merchandise collectors in Japan on November 20th. More after the jump!
Adorable Pokémon, Eevee is featured on a new upcoming silver ring! The ring isn't costume jewelry, either and it's sure to impress Pokémon-loving grown-ups and it has the the price tag to prove it. The pre-order for the Silver 925 ring with Eevee is now open at selected places including Animate Japan. See the image after the jump!
Animate Japan and Gamers Japan will start selling the highly anticipated Free! Anikuji prize drawing lottery figures from December 14th at their stores and the final line-up of prizes were revealed at Animate Girls Festival 2013. The big surprise was the Last Anikuji Prize with the cutest behind on display at the event! See the images after the jump!
So we thought it's about time that Free! merchandise makers ran out of ideas for rubber straps because there are already multiple versions of them in many styles and the latest strap series may be the cutest one released yet! See them after the jump!
A lot of female otaku are expected to be in Ikebukuro this weekend in Japan to attend Animate Girls Festival (AGF) 2013, where many companies release AGF exclusive merchandise and Free! is no exception with a new photo set. Take a look after the jump!