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    Thursday June 26, 2014
  • "Aikatsu!" Collaborates with Bento Take-out Chain Hotto Motto

    A store in Tokyo will be decorated as "Nandemo Bento"

    Hotto Motto, one of the largest bento take-out chains with 2,707 stores across Japan, will start offering three collaboration bento dishes with Aikatsu! from July 17. Each dish comes with an original collectible card (five types). Check more details after the jump.

  • Monday March 4, 2013
  • "Uta No Prince Sama" Posters Posted At 13 Locations in Japan

    The Princes are taking over Japan in a new Shining Production campaign!

    Uta No Prince Sama campaign posters are appearing around 13 different locations in Japan according to their home town (except for a few, who are not from Japan!). The campaign started on March 4th, Japan time and photos are coming in via Twitter. Click to see the new posters!

  • Wednesday November 23, 2011
  • Activision CEO Believes "Call of Duty" Storytelling Deserves More Respect

    CEO likens the games to war films like "The Hurt Locker" and "Black Hawk Down"

    For every person who plays Call of Duty, there are different ways of playing it.  Some people focus on the games' campaign and characters, while most skip that and jump straight into the multiplayer.  Activision CEO Eric Hirshberg thinks that Call of Duty's story deserves more credit than it normally gets.  Sound unusual to you?  Read more after the jump!

  • Wednesday June 29, 2011
  • LOTTERIA Evangelion Summer Campaign

    Featuring Rei and Asuka wearing yukata

    LOTTERIA, a Japanese fast-food chain, has been doing special campaigns of the popular Evangelion franchise since June 2009. They have sold Eva-calendar, Eva-lunch box, Eva-stainless bottle, shrimp burger with Eva-lunch cloth and such. The latest campaign, which plans to start on July 7, will feature Eva-tumbler and Eva-sensu (hand-held fan). More details in the article.