Japan Self Defense Force's Okayama provincial cooperation office announced that the number of the applicants for JSDF from the prefecture has increased more than 20~30% compared to last year, thanks to publicity activities using their three moe mascot girls; Momoe, Mizuho, and Airi. Hit the jump for more details.
Hyounosen International Ski Resort is a municipal ski site located in Yabu-city, Hyogo Prefecture. It revealed an image of its manga-style official mascot girl last month and is now inviting suggestions for a name for the girl. Hit the jump for more details.
This must be the greatest holiday gift for Japanese otaku who love this type of character. Fox Konko-chan, 8-year-old girl who is created as a Japanese mascot character for Foxconn Technology Group has released her first song "Konko-tan no Himitsu no Uta" (Konko-tan's secret song). Check the super-cute promotional video after the jump!
Lately theft from a vehicle has been a serious problem in Osaka Prefecture, the second most populated prefecture of Japan. To prevent the crime, the prefectural police has decided to feature a moe girl with cat ears in the awareness campaign. Check more about her after the jump.
Much has been made of the Japanese impulse to personify humanize everything in general, and robotic in particular. So, while the idea of Amazon delivery packages via drone flight has Americans thinking about lost job, privacy concerns, theft and so on, it's hardly surprisingly that a Japanese artist has offered a look at the Amazon drone as a cute girl. Check out the results after the jump.
Moe Uzumasa is one of the mascot characters created to promote Kyoto-city's public subway and bus in 2011. The city decided to refine her design for the new 2013-2014 campaign and it has been well-received in the internet community. Check the new Moe Uzumasa after the jump.
A Buddhist temple Ryohoji in Tokyo, which is internationally known as "Moe Temple," is planning to release the iOS version of their once-aborted rhythm game "Okyo no Tatsujin" (Buddhist sutra master) which uses a real mokugyo (fish-shaped wooden temple drum) as a controller. Check how it works with the demo video after the jump.
When we talk about cosplay in the anime community it usually means the cosplay of a fictional character from anime / manga / games. To the rest of the world, it means simply sporting a costume that is not regularly worn. To that end, My Navi Women conducted a web questionnaire in September to ask Japanese men what cosplay that they just can't find "moe", even if it was worn by their girlfriends. Hit the jump for the surprising results.
While there's plenty of variation in anime character design at any given time, there are also trends that emerge over the years. Today, artist miyoji tried to get past general notions of what's changed and examine the specifics. See what they arrived at after the jump.
Following the two successful contests featuring snap peas, eggplant, tomato and cucumber, the organizer has announced the third moe vegetable girl illustration contest. The vegetables selected as the themes are Chinese cabbage and lettuce. Hit the jump for more information.
Megmilk Snow Brand Company held an illustration contest for a new moe mascot character "Yukicotan" for its best-selling coffee milk brand "Yukijirushi Coffee" in cooperation with pixiv in this April. Finally, the 6 finalists are announced today. Check the cute coffee milk girls after the jump!