Timed to lead into the April 24th home video release of Evangelion 3.33, the hit anime will be co-promoting with Creer Beaute. The "COSMETIC with EVANGELION 2WAY Fragrance Mist" campaign runs between March 25th and the release, with billboards and other advertising promoting a series of NERV branded male body sprays.

Japanese drug stores and cosmetic counters will be carrying Type-R (aqua citrus), Type 01 (musk) and Type-A (red citrus) bottles for  1,280 yen ($13.40).

Creer Beaute has previously released cosmetics tied into 

Rose of Versailles

Urusei Yatsura

Lupin III/ Fujiko Mine

Nodame Cantabile

Tiger and Bunny

Kuroko's Basketball

Aquarion EVOL

One Piece

via @eva_fan

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Scott Green is editor and reporter for anime and manga at geek entertainment site Ain't It Cool News. Follow him on Twitter at @aicnanime.