VIDEO: Latest "Watamote" Anime Ad and Burger Promotion
Silver Link adapts otaku discomfort comedy

A new TV ad promotes Silver Link's adaptation of otaku cringe-comedy Watashi ga Motenai no wa Dou Kangaete mo Omaera ga Warui! AKA Watamote or It’s Not My Fault That I’m Not Popular!
In it you can see a bit of gag in which the heroine decides to gives herself an impromptu fashion overhaul in the bathroom of a burger joint. In honor of this, fast food chain Lotteria is promoting the series with tray adverts.
As with the season's adaptation of Fate/kaleid liner Prisma Illya, Baka and Test's Shin Oonuma will be directing the Silver Link production.
Takawo Yoshioka (High School DxD) is on series composition, while Hideki Furukawa (episodes and opening of Hidamari Sketch) is character designer and animation director.
Cast includes:
Izumi Kitta - Tomoko Kuroki - a girl who comes to the rude awakening that her late, sweaty nights of playing otome games haven't prepared her to make friends in highschool.
Yuuichi Nakamura - Tomoki Kuroki - Tomoko's junior highschool age younger brother, who is a lot less sympathetic to her problems and way of thinking than she assumes. Anime character description suggests that he has a nicer side under his bruskness.
Kana Hanazawa - Yū Naruse - Tomoko's only friend. They shared otaku interests in middle school, and while Yu-chan hasn't entirely abandoned them, she has dyed her hair, found a boyfriend and become popular.
The series' official site has been posting special sketches, from the likes of:
Character designer Hideki Furukawa
Barakamon manga artist Satsuki Yoshino
Hanamaru Kindergarten manga artist Yuto
Going Home Club manga artist Kuroha
Daily Lives of Highschool Boys manga artist Yasunobu Yamauchi
Majo no Shinzou's Matoba
Caterpillar's Shinta Murata
Akarui Sekai Keikaku's Kouki Izumi
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Scott Green is editor and reporter for anime and manga at geek entertainment site Ain't It Cool News. Follow him on Twitter at @aicnanime.