Bandai has just proven that cats still rule the Internet: their latest ad campaign, a short series of videos titled "Sword Art On-Nyaine," puts game dialogue to videos of house cats.
The videos, which are part of the pre-release advertising for the upcoming Sword Art Online: Hollow Realization, feature cats locked in epic battle with toys, having heartfelt exchanges with each other, and... basically doing what cats do.
But with SAO sounds dubbed over them.
Sword Art Online: Hollow Realization comes out this week in Japan, with North American and European releases to follow at a later date.
Kara Dennison is responsible for multiple webcomics, runs social media and interviews for (Re)Generation Who, and is half the creative team behind the OEL light novel series Owl's Flower. She blogs at karadennison.com and tweets @RubyCosmos.