Bushiroad's media mix project BanG Dream! will launch "BanG Dream! Animate World Fair" at Japan's largest retail store chain of anime, games, and manga merchandise, Animate's 125 stores worldwide from February 19, 2019. This the first time for the BanG Dream! franchise to hold this kind of international campaign simultaneously.
During the fair period between February 19 and March 17, customers who spend more than 1,000 yen for the BanG Dream! merchandise (CD, DVD, BD, books, character goods, etc.) at the 117 Animate stores in Japan, its online shop, four in mainland China (Beijing, Shanghai, Nanjing and Chengdu), two in Taiwan (Taipei and Taichung), one in Hong Kong, and one in Bangkok, Thailand, will randomly get one of the 25 "Kirakira Stickers." See the 25 images below.
"BanG Dream! Animate World Fair" logo
In addition, those who show a screen of the launch page of the smartphone game BanG Dream! Girls Band
Party! at the checkout counter of Animate's Japanese stores will also get a special sticker featuring the logos
of BanG Dream! 2nd Season, BanG Dream! Girls Band Party!, and BanG Dream! Girls Band Party! ☆ Pico.
BanG Dream! TV anime second season newly animated by Sanjigen premiered in Japan on January 3, 2019,
and its first episode "Happy Party!" is now streamed on the franchise's official YouTube channel.
Source: Bushiroad press release
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