How Gundam Became an EMPIRE: The Rise of Gunpla

The love of toys kept Sunrise's series alive when it needed it

 

This year marks the 40th anniversary of Yoshiyuki Tomino's classic Mobile Suit Gundam anime, and the franchise has proven to be a huge hit in both the anime and toy industries ever since. How did the series become such an empire, though, and what role did toys and model kits have to play in its success? 

 

To answer this important question, Crunchyroll host Tim Lyu took a look at the rise of Gunpla over the years, from the aspects that separated Gundam from super robot anime to the partnerships that kicked off the gunpla boom. Bust out your next kit and get to building as you explore this fascinating history in the video below! 

 

 

Did this video have you hankering for more Gundam? There's a ton to watch on Crunchyroll, from Iron-Blooded Orphans to Gundam 00 and beyond, so have at it! 

 

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Joseph Luster is the Games and Web editor at Otaku USA Magazine. You can read his webcomic, BIG DUMB FIGHTING IDIOTS at subhumanzoids. Follow him on Twitter @Moldilox. 

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gundam, gunpla
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