7/11 Celebrates the Joys of Everyday Life with Original Anime CM

The Answerstudio animates 30 second TV spot with character designs by the author of Kimi ni Todoke: From Me to You

Nanami smiles as she selects an onigiri from the local 7/11 convenience store in a scene from the "Tokimeki ni, Sugu Soba ni" animated TV commercial.


Japan has a reputation for having amazing convenience stores, and now 7/11 is pulling out all of the stops to celebrate the little joys in life with an animated 30-second TV commercial that assembles a lot of top-tier talent, including a studio that cooperated on your name. and the author of manga Kimi ni Todoke: From You to Me. The staff for the commercial includes:


  • Original characters: Karuho Shina
  • Music: "Day Dream Believer" by yama
  • Director: Hiroshi Kawamata
  • Animation production: The Answerstudio Co., Ltd.


Additionally, voice actor Haruka Fukuhara provides the voice for Nanami, the main character and narrator of the commercial.



The TV CM is entitled "Tokimeki wa, Sugu Soba ni" ("What Makes Your Heart Thrill is Right Nearby"), and it proposes that one doesn't have to embark on a big adventure to find satisfaction, because the little things in life - such as unexpected meetings and everyday pleasures - are waiting just around the corner. 



Anime! Anime!

Comic Natalie


Copyright notice: © SEVEN-ELEVEN JAPAN CO.,LTD. All Rights Reserved.


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Paul Chapman is the host of The Greatest Movie EVER! Podcast and GME! Anime Fun Time.

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