Shonen Jump Opens Official Store After Scaring Everyone About NFTs
Store now open with exclusive and limited manga-inspired merch

Yesterday the official Shonen Jump Twitter account shared what would, in any other timeline, be an innocuous tease for an upcoming announcement. Thanks to the way it was worded, however, fans immediately assumed good ol' reliable SJ was about to do a heel turn and announce Luffy NFTs or something.
It all started with this:
Soon you’ll be able to show your Shonen Jump love in a whole new way. Exciting announcement tomorrow! pic.twitter.com/bXKwJwDqtk
— Shonen Jump (@shonenjump) January 18, 2022
And spiraled enough that SJ felt the need to reassure everyone with this:
It's not NFTs ????
— Shonen Jump (@shonenjump) January 18, 2022
Thankfully, the reality of it all ended up being blissfully mundane. The announcement that came out of all this was the opening of the official Shonen Jump Store, which is currently live with collections featuring One Piece, Bleach, and some general SJ goods. If you're a member, you should already have an email about a special discount.
Announcing the Official US Shonen Jump Store! Exclusive and limited manga-inspired Bleach, One Piece and Shonen Jump merch! Premium hoodies, tees, caps and much more! Shop now! https://t.co/1yngcVxxa1 pic.twitter.com/o5MkGFXyFh
— Shonen Jump (@shonenjump) January 19, 2022
Phew. It's just drip.
Source: Press release
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Joseph Luster is the Games and Web editor at Otaku USA Magazine. You can read his comics at subhumanzoids. Follow him on Twitter @Moldilox.