April 1st is the birthday of Kinnikuman (known as Ultimate Muscle in the United States), a long-running wrestling manga by Yudetamago about a bumbling hero who discovers that he is the heir to the planet Kinniku and who must wrestle to prove his worth, and the city of Osaka is having a "Happy Muscle Birthday" with festivities that include the opening of a new Kinnikuman character goods store at the BIG STEP shopping mall and a Kinnikuman art exhibition at the Gallery of Hakaba WEST venue. Hit the jump to learn more.
Get some cool Kinnikuman swag, and support local agriculture! The new "Friendship Rice" mix features two local strains of rice from Tohoku, with special package art by manga team Yudetamago. You can even get shirts, dinnerware, and other cool merch. Find out more after the jump.